Marketing602 week 1

Please submit a brief proposal (1 page) describing your topic for your International marketing plan that is due in week 7. Keep in mind your final paper is a 15 page international marketing plan for a company of your choice. You will write a marketing plan to take this company into a country that it is not currently in. I expect your paper to be well researched, clearly written, well organized and generally reflective of graduate level academic work.

This proposal should contain:

1) The company and their current situation ( keep in mind the company should be real not fictitious)

2) The country they are expanding into and why (keep in mind this cannot be an expansion into the US market even if the company is not currently operating in the United States)
This proposal must be in 6th edition APA format.

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