https://topscoreessay.com/wp-content/uploads/2019/11/topsc2-300x70.png 0 0 admin https://topscoreessay.com/wp-content/uploads/2019/11/topsc2-300x70.png admin2020-09-16 10:26:222020-09-16 10:26:22Product Positioning Paper
Product Positioning Paper
- Write a paper of no more than 1,050 words to explain how the consumer of your target company (“client” – Nordstrom) from Week 1 is influenced during the decision-making process by targeted product positioning. The paper must address the following:
- Research the product positioning of similar products to determine the best positioning for your client’s product, and explain your findings.
- Recommend a product positioning strategy, and explain why the strategy selected is the optimal choice.
- Explain how the promotional strategies are expected to influence consumer decision-making within the targeted market group.
- Discuss how environmental factors, cultural differences, and reference groups have an impact on the positioning.
- Format your paper consistent with APA guidelines.
Leave a ReplyWant to join the discussion?
Feel free to contribute!